Adidas AG – B2B Sales Desktop Application
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ICAP Bulgaria EAD – Corporate Website
Client:
ICAP Bulgaria EAD
Date:
2021–2023
Duration:
24 months
ICAP Bulgaria EAD – Corporate Website
Development of the official corporate website for ICAP Bulgaria EAD, focused on presenting the company’s services, expertise and market presence through a structured and professional WordPress platform.
About the client
ICAP Bulgaria EAD is part of the ICAP Group, providing credit risk management, business information and advisory services to organizations operating in the Bulgarian market.
Project Overview
The project involved the design and implementation of a corporate website for ICAP Bulgaria, serving as the company’s primary digital presence. The platform was built to clearly communicate services, industry expertise and corporate information to business clients and partners.The website was developed as a content-driven WordPress platform, structured to support multiple service pages, editorial content and corporate updates. Emphasis was placed on clarity, information hierarchy and consistency across sections.As part of an international group, the website needed to align with broader corporate branding while remaining flexible enough to address local market needs. The implementation focused on maintainability, SEO best practices and long-term content management.The result was a reliable and professional corporate website supporting ICAP Bulgaria’s digital communication and business outreach efforts.
The Challenge
The main challenge was delivering a clean and professional corporate website that balanced group-level branding with local market requirements. Ensuring clear content structure and ease of maintenance for non-technical users was a key consideration.
My Contribution
I was responsible for building the website using WordPress, implementing the overall structure, page templates and content organization. My work focused on creating a maintainable content management setup that allowed the company to easily manage and update corporate information.I ensured the website followed SEO and performance best practices while maintaining a professional corporate appearance aligned with the ICAP Group identity.
Technology Stack
- WordPress, custom theme development, content-driven architecture, SEO-oriented structure
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